Here's How we helped client achieve result

Type of Client

Fishing Charter Company

Service

Google Ads

Campaign Duration

8 months

Cost Per Lead

dropped by 40%

820% increase

in conversions

37% increase

in charters booked

Cost Per Lead

dropped by 40%

820% increase

in conversions

37% increase in

charters booked

The problem

The account was being managed poorly and not optimized for the right keywords, using a conversion optimized landing page, and used a poor bid strategy recommended by Google.

The Solution

We created a new landing page for them that made their fishing charters look attractive and easy to book or get the info people needed to book. We created all new ad campaigns that focused on high intent keywords and used a bid strategy that made sense for the client’s goals.

The Outcome

We conducted a Google Ads campaign for a fishing charter service, achieving remarkable results:

1 . Cost Per Lead Reduction: Our efforts led to a 40% drop in the Cost Per Lead, showcasing the efficiency and optimization of our campaign.

2. Conversions Surge: We witnessed an astounding 820% increase in conversions, indicating a significant improvement in lead generation and customer engagement.

3. Booking Growth: There was a notable 37% increase in charters booked, highlighting the tangible impact of our campaign on business growth and revenue.

Our strategic approach not only reduced costs but also vastly improved lead quality, resulting in substantial business expansion for our fishing charter client.